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Casio Stores

About Casio

Casio Computer Co., Ltd. is a multinational electronic devices manufacturing company founded in 1946, with its headquarters in Shibuya, Tokyo, Japan. Casio is best known for its calculators, audio equipment, PDAs, cameras, musical instruments, and watches. In 1957 Casio released the world's first entirely electric compact calculator.

Casio transformed the concept of the watch, from a mere timepiece to an information device for the wrist, and undertook product planning based on this innovative idea. Casio not only developed time functions, such as global time zone watches, but also other radical new functions using Casio’s own digital technology, including calculator and dictionary functions, as well as a phonebook feature based on memory technology, and even a thermometer function using a built-in sensor. The memory-function watches became Casio's DATA BANK product series, while the sensor watches developed into today's two unique Casio product lines: the Pathfinder series displaying altitude, atmospheric pressure, and compass readings.

In 1983, Casio launched the shock-resistant G-SHOCK watch. Using a triple-protection design for the parts, module, and case, the G-SHOCK offered a radical new type of watch that was unaffected by strong impacts or shaking. The G-SHOCK soon adopted various new sensors, solar-powered radio-controlled technology (described below), and new materials for even better durability.

Today, Casio is focusing its efforts on solar-powered radio-controlled watches. The built-in solar battery eliminates the nuisance of replacing batteries.





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